| Packaging plays one of the most important roles | | | | production work begins. |
| in marketing and selling a product. Food packaging | | | | Functions of packaging: |
| is done for protection, freshness, marketing and | | | | Why is packaging so important? Generally, |
| compliance with government regulations. There | | | | packaging is done for protecting the food from |
| are various companies that do food packing for | | | | environmental conditions during its life span and |
| dry and liquid foods. Generally dry products can | | | | distributed to the consumer. |
| be filled in a pouch or carton and liquid in pouch or | | | | Packaging keeps the product clean and |
| tube. | | | | protects from dirt and other contaminants. |
| People who are in food packaging business should | | | | In addition, it prevents damage that may |
| ask certain questions from clients before starting | | | | arise while handling, during transport and |
| the work which are as follows: | | | | distribution. |
| Size of pouch or carton | | | | Packaging protects food form water, light, |
| Type of material required for packing. Most | | | | insects and rodents etc. |
| common packing materials are plastic, aluminum | | | | If packaging is appealing to eyes, product is |
| and cardboard. Plastic material is ideal for packing | | | | sold quickly. |
| frozen foods, perishable items, snack foods and | | | | Tips on package: |
| other bakery items. Aluminum is considered best | | | | Just imagine can you sell broken or damaged |
| for packaging liquid items like juices, soft drinks, | | | | potato chips without packaging. Will anyone buy |
| beer and canned perishable items. Cardboard is | | | | them? Will you be able to transport food products |
| the material for packaging frozen, fresh perishable | | | | properly from point A to point B if goods are |
| foods and dry products. | | | | unpacked? Will it reach in proper condition? Will |
| Food manufacturers should supply all artwork. | | | | consumers buy it? The answer is no. |
| Artwork is very necessary for food packaging. | | | | It's interesting to know that packaging is gaining |
| Food Manufacturers can supply the artwork | | | | importance. If you notice no product can be sold |
| through disk, email or upload it through FTP site. | | | | without package. Even a simple thing like |
| Once packaging is done, one big question | | | | toothpaste requires packing in the form of a tube. |
| arises as to how the final packaged product be | | | | An average consumer just takes 2.6 seconds |
| shipped. Should the product be shipped on master | | | | to decide whether to pick up your product or not. |
| cartons, counter displays, POP displays, sidekick | | | | If you want your product should reach target |
| displays or club pack displays. Based on the | | | | audience it is important that you package it |
| product, client can instruct food packaging | | | | properly with the correct message. |
| company on the type of packaging to be used | | | | Apart from these, there are various other |
| for shipping. | | | | factors that have to be considered for food |
| Once all the above things are discussed, | | | | packaging. |