| The beauty industry is "going green," and I don't | | | | your body will metabolize them and create an |
| mean the color of the latest lipstick trend. What | | | | inner radiance that is expressed through your skin. |
| does "going green" mean and is it just a fad or a | | | | However, chemicals such as petroleum, phtalates, |
| new life choice? In our environmentally challenged | | | | artificial fragrances, mineral oil and certain |
| world, many consumers are taking action to | | | | preservatives do not breakdown easily and leave |
| lessen the harmful effects on the environment | | | | dangerous by-products behind on the earth and |
| through educated lifestyle and product changes. | | | | will do the same in your body. The earth |
| The Iroquois Indians have an ecological concept | | | | becomes a reflection of our inner beauty. |
| called "seven generations sustainability." This Great | | | | Another aspect to "bein' green" is to look at the |
| Law of the Iroquois says, "In every deliberation | | | | packaging which will speak volumes. Many beauty |
| we must consider the impact on the seventh | | | | products have been elaborately packaged without |
| generation ... even if it requires having skin as thick | | | | regards to the global consequences of the waste |
| as the bark of a pine." | | | | left behind. The impact of our activities can be |
| People are looking to make wiser choices that | | | | measured in units of carbon dioxide and other |
| lead to a healthier planet which in turn create a | | | | greenhouse gases which are known as your |
| more balanced body, mind and soul. For me, I am | | | | carbon footprints. Typical green packaging may |
| going to borrow, "bein' green" from the song, It's | | | | use post consumer waste, recycled paper, |
| Not Easy Bein' Green, sung by Kermit the frog. | | | | vegetable inks and will be biodegradable or |
| What does green skin care plus the environment | | | | recyclable in effort to reduce harmful footprints in |
| equal? Answer, "bein' green." Cosmetic companies | | | | the environment. |
| are showing us beauty is beyond appearance by | | | | "It's not easy being green," sings little Kermit the |
| stepping up to use more plant based organic | | | | Frog. Joe Rapposo's woeful lyrics couldn't be more |
| ingredients, minimizing the packaging, and getting | | | | appropriate, especially today when "bein' green" is |
| involved with other eco-conscious programs. | | | | the state du jour. The phrase has appeared as an |
| Some companies offer consumer incentives for | | | | expression of melancholy as Kermit laments |
| returning the empty containers to be refilled or | | | | about his state of blending in with so many |
| properly recycled. You can also spot commitment | | | | ordinary things. However, today it is getting easier |
| to eco-beauty when a company is working | | | | to be green and this is exactly what we need to |
| towards improving their energy efficiency in the | | | | do ... embrace, accept and blend in with our |
| factory or store, is cruelty free, and observes | | | | environment. |
| fair trade policies so they are not exploiting the | | | | "It's not easy being green; |
| working communities around the world. | | | | Having to spend each day the color of the |
| Some experts say your skin absorbs nearly | | | | leaves..." |
| everything that you apply, and as the largest | | | | "When green is all there is to be |
| organ, it works holistically with the rest of your | | | | It could make you wonder why, but why wonder |
| body to absorb the nourishing substances and | | | | why? Wonder, |
| breakdown the ones that are not useful. Green | | | | I am green and it'll do fine, it's beautiful! |
| skin care means choosing products that contain a | | | | And I think it's what I want to be." |
| higher concentration of natural ingredients with | | | | Thank you Kermit. |
| minimal processing. If the ingredients in your | | | | Darshän Beauty is doing our part to leave |
| personal skin care regime come from nature, | | | | fewer footprints behind. |