5 Ways to Create a Powerful Partnership With Your Vendors - Retail Merchandising Tip #12

During my time owning my own retail store, IPick the vendors that are important to your
always felt at the mercy of my suppliers. I wouldbusiness and start working on those relationships.
place orders and hope they came in on time.Talk to them openly about your business needs
On too many occasions important orders came inas well as theirs, then try to create some
too late..."win-win" situations for both of you. Here are
And it meant lost sales. Sometimes significantsome ideas:
amounts of money. And it was maddening!- If the need immediate cash flow - Ask for
STAY ON TOP OF THE SHIPPING STATUS OFdeeper than normal discounts if you pay in 15
YOUR ORDERS.days.
When my wife, Susan, came to work with me- They want to maintain margins? Ask for longer
and started to do the buying, she proactivelyextended dating if you pay full price.
managed the relationships with our vendors.- If they are carrying too much inventory -
She got on the phone with the vendors to checkCheck on overstocks and ask for unbelievable
projected ship dates, to complain and cajole if thedeals (better than sale price) on these items if
stuff we needed was not shipping on time, and toyou also buy a certain amount of regular priced
cancel orders that were not going to arrive inmerchandise.
time to sell through.- Give them your projected stock needs if they
The squeaky wheel gets the grease and it is yourgive you priority allocation and shipping. They
responsibility to speak, squawk, and do anythingavoid over manufacturing and you get all the
necessary to make sure you have best sellers onmerchandise you want before your competition
your shelves when your customers are ready todoes.
buy.- Always let them know if your payment will be
Now is a great time to work hard at creatinglate so they can be proactive about their cash
close and personal relationships with your vendors.flow. You and your vendors need each other in
Remember, their sales are down and theirorder to make it through the difficult times ahead.
inventories are up, too!Start now to build your most important
THERE IS POWER IN PARTNERSHIPpartnerships.