| Article marketing is a very popular way to | | | | Marketing Efforts There are a few ways to |
| market a new business. The idea behind | | | | track where your articles are being published |
| article marketing is to put an informative | | | | and how much traffic they are driving to your |
| article with your name and a link to your | | | | site. * Most article distribution sites have |
| website in front of as many people as you | | | | a feature that allows you to monitor your |
| can. The more people view the article; the | | | | article submissions. Once you register on the |
| more likely they are to click on your link, | | | | site and login, you'll be able to view the |
| visit your site and become a loyal customer. | | | | stats on your articles. While each article |
| The concept of article marketing is simple: | | | | distribution site varies, a majority of the |
| 1. Write an article that closely relates to | | | | sites provide information by the article. * |
| your niche topic. | | | | You can see the number of times each article |
| | | | has been viewed or downloaded. This |
| 2. Make sure you have a killer title that | | | | information gives you some idea of how |
| will attract publishers and potential | | | | popular each article is. It is helpful for |
| customers. 3. Carefully place keywords in | | | | future submissions on the same topic because |
| your title and throughout the article. 4. | | | | you can tailor your articles to revolve |
| Submit the article to a distribution service. | | | | around certain keywords. * Your own website |
| 5. Put your name, some background information | | | | also gives stats and shows picked links. |
| about yourself and a link to your website in | | | | |
| the author box. Surprisingly, most people | | | | Studying the incoming links from other |
| stop there. These steps will get the job | | | | websites will give you a better idea of which |
| done, but how well? Many people don't bother | | | | articles are getting the most attention. * |
| to see how well their article marketing | | | | Using a Google search on your name or the |
| efforts are doing. They submit them and | | | | title of your article is another way to see |
| forget them. They don't track their articles | | | | where your articles are being published on |
| to see who is publishing them and where. | | | | the Internet. If you search Google again a |
| Don't make the same mistake. The only way to | | | | few months after your article has been |
| know if your article marketing efforts are | | | | submitted to a directory service, you should |
| effective is to track your progress. | | | | start to see growth in the amount of websites |
| | | | that have picked up your article and |
| Determine which sites are sending you the | | | | published it. Spending a little time |
| most business and which sites are wasting | | | | reviewing your article marketing efforts will |
| your time. Gear the articles you write to the | | | | save you time submitting to sites that aren't |
| sites that are picking them up for | | | | working for you. Continue to submit articles |
| publication. Only then will you maximize your | | | | to distribution sites that drive traffic to |
| time spent writing. This will provide more | | | | your business website. Regularly submit an |
| time for quality customer care and | | | | article for distribution and you will see |
| maintaining your website and less time | | | | steady growth for your new business. |
| marketing. How to Track Your Article | | | | |